METHODOLOGICAL APPROACHES TO ASSESSING COMPETITIVENESS OF A DIVERSIFIED COMPANY AND BUSINESS ACTIVITIES
( Pp. 48-53)
More about authors
Evtushenko Oleg N.
ispolnitelnyy direktor Gosudarstvennoy korporacii «Rosteh»
Rostec State corporation
Rostec State corporation
Abstract:
The article contains methodological approaches to qualitative and quantitative analysis of the competitiveness of diversified companies and their business activities that can be the base for creating competitive advantages. The proposed economic and mathematical model for quantitative assessment of the competitiveness of company’s business activities, which can provide a basis for determining the most promising areas of diversification given existing core competencies.
How to Cite:
Evtushenko O.N., (2016), METHODOLOGICAL APPROACHES TO ASSESSING COMPETITIVENESS OF A DIVERSIFIED COMPANY AND BUSINESS ACTIVITIES. Business in Law, 2 => 48-53.
Reference list:
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Mil kovskiy A.G., CHursin A.A. Podkhody k sozdaniyu sistemy upravleniya konkurentosposobnost yu predpriyatiy naukoemkoy otrasli promyshlennosti v usloviyakh diversifitsirovannykh kompaniy // Innovatsionnaya nauka i sovremennoe obshchestvo: Sbornik statey Mezhdunarodnoy nauchno-prakticheskoy konferentsii. - 2014. - S. 175-178.
CHursin A.A., Afanas ev M.V. Reformirovanie i razvitie raketno-kosmicheskoy promyshlennosti Rossii (metody, kontseptsii i modeli): monografiya. - M.: Izdatel skiy dom Spektr , 2014. - 451 s.
Danilyuk A.YU., CHursin A.A. Osnovy sozdaniya sistemy upravleniya konkurentosposobnost yu naukoemkoy otrasli promyshlennosti: monografiya. - M.: Izdatel skiy dom Spektr , 2014. - 405 s.
Keywords:
competitiveness, diversification, economic-mathematical model, the business direction of the company, key competencies, quantitative analysis, qualitative analysis.
