Analysis of Decision-making Methods Based on Selection Criteria for the Product Ranking Problem in e-Commerce Platforms
( Pp. 186-201)
Gadasin Denis V.
Kirill I. Gorokhov; Moscow Technical University of Communications and Informatics (MTUCI); Moscow
More about authors
Gadasin Denis V.
Cand. Sci. (Eng.), Associate Professor; deputy head, Department of Network Information Technologies and Services
Moscow Technical University of Communications and Informatics (MTUCI)
Moscow, Russian Federation Kirill I. Gorokhov; Moscow Technical University of Communications and Informatics (MTUCI); Moscow Russian Federation
Moscow Technical University of Communications and Informatics (MTUCI)
Moscow, Russian Federation Kirill I. Gorokhov; Moscow Technical University of Communications and Informatics (MTUCI); Moscow Russian Federation
Abstract:
The evolution of e-commerce and increasing competition on marketplaces necessitate the refinement of product ranking algorithms that account for multiple criteria. This paper provides a systematic analysis of six Multi-Criteria Decision-Making (MCDM) methods applied to the problem of adaptive product sorting based on textual descriptions. The methods under consideration include SAW, WPM, TOPSIS, VIKOR, ELECTRE III, and PROMETHEE II. The ranking results obtained through these various methods are statistically analyzed, the advantages and disadvantages of different methodological approaches are evaluated, and application scenarios for each category of methods are further described.
How to Cite:
Gadasin D.V. and Gorokhov K.I. Analysis of decision-making methods based on selection criteria for the product ranking problem in e-commerce platforms. Computational Nanotechnology. 13, 1 (2026), 186–201. DOI: 10.33693/2313-223X-2026-13-1-186-201. EDN: NCCXTS
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Priya P., Agnihotri P. Multi-criteria decision analysis of sustainable hydrogen production methods using AHP and PROMETHEE II. International Journal of Research in Management. 2025. Vol. 7. No. 1. Pp. 1324–1328. DOI: 10.33545/26648792.2025.v7.i1n.460. EDN: YTWMEU.
Gadasin D.V., Tremasova L.A., Gadasin D.D. Distribution of the incoming load with the application of SS-method. I-methods. 2023. Vol. 15. No. 3. (In Rus.). EDN: HQEYTW.
Gadasin D.V., Tremasova L.A., Kalininskiy D.S. Reducing the dimensionality of data for analysis using the principal component method. Computational Nanotechnology. 2025. Vol. 12. No. 3. Pp. 130–140. (In Rus.). DOI: 10.33693/2313-223X-2025-12-3-130-140. EDN: BLPFIZ.
Gadasin D.V., Shvedov A.V. Application of transportation problem for load balancing under fuzzy initial data. T-Comm. 2024. Vol. 18. No. 1. Pp. 13–20. (In Rus.). DOI: 10.36724/2072-8735-2024-18-1-13-20. EDN: WKNPIX.
Gadasin D.V., Shvedov A.V., Kuzin I.A. Three-dimensional reconstruction of an object from a single image using deep convolutional neural networks. T-Comm. 2022. Vol. 16. No. 7. Pp. 29–35. DOI: 10.36724/2072-8735-2022-16-7-29-35. (In Rus.). EDN: YTLCNW.
Zenin A.Yu., Kobelev V.S., Kireev Yu.V. Model of multi-criteria expert evaluation based on the Rasch method of assessing latent variables. Economics and Management of Control Systems. 2015. No. 2 (16). Pp. 23–30. (In Rus.). EDN: VDANRZ.
Kalininskiy D.S., Tremasova L.A., Gadasin D.V. Defining an access control model for a telecommunication system. Modeling, Optimization and Information Technologies. 2025. Vol. 13. No. 4 (51). DOI: 10.26102/2310-6018/2025.51.4.010. (In Rus.). EDN: JCEOXO.
Marchenko M.V. Overview of the Internet commerce market in Russia. Issues of Economic Sciences. 2011. No. 6 (51). Pp. 36–38. (In Rus.). EDN: OKAGDL.
Podinovskiy V.V. Analysis of multicriteria choice problems by the methods of criteria importance theory with the aid of computer decision support systems. Journal of Computer and Systems Sciences International. 2008. No. 2. Pp. 64–68. (In Rus.). EDN: IJKDPT.
Podinovskiy V.V. Multicriteria decision-making problems: Theory and methods of analysis. Textbook for universities. Moscow: Yurayt, 2024. 486 p. EDN: IRHYUW.
Tremasova L.A., Pervukhina A.A., Gadasin D.V. Using the Kosarayu and K-means methods to form clusters. Electrosvyaz. 2024. No. 9. Pp. 47–55. (In Rus.). DOI: 10.34832/ELSV.2024.58.9.007. EDN: DOZTZK.
Bączkiewicz A., Kizielewicz B., Shekhovtsov A. et al. Towards an e-commerce recommendation system based on MCDM methods. In: International Conference on Decision Aid Sciences and Application (DASA). Piscataway, NJ: IEEE, 2021. Pp. 991–996. DOI: 10.1109/DASA53625.2021.9682356.
Chidambaram P.K., Sivaji C., Murugan A., Ramachandran M. Performance analysis of materials selection using Weighted Product Method (WPM). Journal on Materials and its Characterization. 2022. Vol. 1. No. 1. Pp. 38–45. DOI: 10.46632/jmc/1/1/5. EDN: EWOMZY.
Firsova S.H., Perevozchykova A.A. Using the Simple Additive Weighting (SAW) multi-criteria analysis methodology for selecting the optimal strategy for creating a production alliance. Business Inform. 2024. Vol. 2. No. 553. Pp. 258–264. DOI: 10.32983/2222-4459-2024-2-258-264. EDN: AHDNFJ.
Gao H., Zhou S. A survey of explainable e-commerce recommender systems. In: IEEE/WIC/ACM International Joint Conference on Web Intelligence and Intelligent Agent Technology (WI-IAT). Piscataway, NJ: IEEE, 2022. Pp. 723–730. DOI: 10.1109/WI-IAT55865.2022.00115.
Jana Ch., Muhiuddin G., Pal M. Multiple-attribute decision making problems based on SVTNH methods. Journal of Ambient Intelligence and Humanized Computing. 2020. Vol. 11. No. 9. Pp. 3717–3733. DOI: 10.1007/s12652-019-01568-9. EDN: KPGCUC.
Kumar G., Parimala N. An integration of sentiment analysis and MCDM approach for smartphone recommendation. International Journal of Information Technology and Decision Making. 2020. Vol. 19. No. 4. Pp. 1057–1085. DOI: 10.1142/S021962202050025X.
Madias E.N.D., Doulos L.T., Kontaxis P.A., Topalis F.V. Multicriteria decision aid analysis for the optimum performance of an ambient light sensor: methodology and case study. Operational Research. 2020. Vol. 21. Pp. 1195–1221. DOI: 10.1007/s12351-020-00575-5. EDN: IEECCI.
Martin D.M., Smith D.R. Comparing SMART and ELECTRE methods for multi-criteria decision analysis: A case study evaluating conservation strategies. Environmental and Sustainability Indicators. 2025. Vol. 27. Art. 100764. DOI: 10.1016/j.indic.2025.100764. EDN: LDEKJC.
Priya P., Agnihotri P. Multi-criteria decision analysis of sustainable hydrogen production methods using AHP and PROMETHEE II. International Journal of Research in Management. 2025. Vol. 7. No. 1. Pp. 1324–1328. DOI: 10.33545/26648792.2025.v7.i1n.460. EDN: YTWMEU.
Keywords:
SAW, WPM, TOPSIS, VIKOR, ELECTRE III, PROMETHEE II, multi-criteria decision-making (MCDM), SAW, WPM, TOPSIS, VIKOR, ELECTRE III, PROMETHEE II, e-commerce.
